A recent survey shows that two-thirds of cruise shoppers will book their next cruise based on price and are on the hunt for bargains
Needham, Mass., March 16, 2022 /PRNewswire/ — Cruise critic® — the world’s leading cruise review website and online cruise community – today announced the launch of a brand new cruise shopping tool, just in time for summer travel planning. The new tool helps demystify the complexity of cruise pricing by outlining each deal’s incentives and bonus offers, and also leverages Cruise Critic’s new deal algorithm to assign each a “deal score” to better understand overall value.
Based on a recent survey of active cruise buyers on Cruise Critic, 62% say price is the most important consideration when booking their next cruise, specifically saying they’re looking for a great deal. When searching for cruise deals, 71% of respondents find value-added bonus offers as their preferred offer.
Of the most common perks, complimentary cruise ship tips are considered the most valuable, according to the survey. The five most important additional services according to cruisers are:
- Free tips
- Complimentary drink pack
- Reduced tariffs
- Free flight
- onboard credit
“Based on our research, it’s clear that shopping for a cruise can be an incredibly challenging and complicated experience for travelers,” he says Mike Ewing, CEO of Cruise Critic. “The difference between the base price of a cruise and the final cost can be thousands of dollars. By using our new tool, travelers can better understand what they are getting so they can book their cruise vacation with more confidence.”
Cruise Critic’s new Deals tool features include:
- Unbundled Packages. Cruise Critic breaks down each deal’s inclusions and bonuses so buyers can better understand each deal and see more clearly what’s included.
- deal score. Cruise Critic’s deal algorithm evaluates and ranks the actual savings and value of each deal, enabling buyers to better compare apples to apples on the market.
- Filter and sorting functions. Shoppers can search for last-minute deals or specific destinations, cruise lines, cruise styles, or travel dates. In addition, deals can be sorted by deal score, popularity, price or recency.
For more information visit www.cruisecritic.com/cruise-deals.
About Cruise Critic
Cruise Critic® is an online cruise guide offering a comprehensive resource for cruise travelers, from cruise beginners to ardent cruise enthusiasts. The site features more than 650,000 cruise reviews and is home to the world’s largest online cruise community where travelers share experiences and opinions with fellow cruisers. Cruise Critic was the first online consumer cruise website, launched in 2017 October 1995 by The Independent Traveler, Inc., a subsidiary of TripAdvisor, Inc.
Tripadvisor, the world’s largest travel advice platform*, helps hundreds of millions of people** every month become better travelers, from planning to booking to travel. Travelers around the world use the Tripadvisor website and app to find out where to stay, what to do and where to eat, based on recommendations from people who have already been there. With more than 1 billion reviews and opinions from nearly 8 million properties, travelers turn to Tripadvisor to find deals on accommodations, book experiences, reserve tables at delicious restaurants, and discover great places nearby. As a travel consultancy available in 43 markets and 22 languages, Tripadvisor makes planning easy no matter the type of trip.
Tripadvisor, Inc. (NASDAQ:TRIP) subsidiaries own and operate a portfolio of travel media brands and companies that operate under various websites and apps, including the following websites:
www.bokun.io, www.cruisecritic.com, www.flipkey.com, www.thefork.com, www.helloreco.com, www.holidaylettings.co.uk, www.housetrip.com, www.jetsetter.com, www.niumba.com, www.seatguru.com, www.singleplatform.com, www.ferienwohnungen.comand www.viator.com.
* Source: SimilarWeb, Unique Users, Deduplicated Monthly, January 2022
** Source: Tripadvisor internal log files
Aubrey Manzo Dunn
SOURCE Cruise Critic