Reach new heights! Dan-O’s Seasoning enters its 10,000th retail store


Dan-O’s Seasoning, one of the fastest growing spice brands, is exceeding and exceeding initial retail forecasts!

Louisville, Ky., October 12, 2022 /PRNewswire/ — Spices by Dan-O is a fantastic, diet-friendly blend of low-sodium, all-natural, sugar-free and non-GMO herbs and spices that enhance the flavor of any recipe. The company announced today will enter into agreements with Tops Friendly Markets nationwide, as well as Wegmans, Weis Markets, Stop & Shop and Price Chopper in the Northeast, and will place the brand in over 10,000 retail locations. Dan-O’s Seasoning has seen many achievements to celebrate in 2022; available in stores in all 50 states, beating sales projections and expanding its headquarters, but this new milestone is a monumental one.

Last year, Dan-O’s Seasoning saw a 734% increase in retail sales growth, with much of this success being due to the nationwide launches of Dan-O Original and Spicy blends at Walmart and Kroger stores. Additionally, Dan-O’s Seasoning is available from Dollar Tree, BJ’s Wholesale and will be available in Lowe’s hardware stores late in Q4.

Dan-O’s Seasoning has taken the country by storm, thanks in large part to its ever-growing social media presence. With over 1.8 billion views in 2022 alone across the company’s social media channels, Dan-O’s is a popular feature on many social feeds, but now Dan-O’s Seasoning is reaching a new goal: store shelf space.

“I always knew Dan-O’s would be a hit, but I never imagined how quickly it would take off. We’ve seen a lot of growth over the past year and it’s showing no signs of slowing down.” Daniel Oliverthe founder of Dan-O’s Seasoning, said in a recent interview: “I am very proud of the work we have done and I could not have done this without the hard work of my team. Can’t wait to grow from 10,000 stores to 20,000+.”

Dan-O’s Seasoning proudly holds first place in Nielsen’s Brand Rankings report for the year to date 2022. In a blistering year that has grown from 150 to 10,000 retail doors, the company has also found that 4 out of 5 customers make repeat purchases within a year . While much of their explosive growth has come from leveraging social media and early adopter retail partnerships, the product itself is a healthier alternative to many products found on adjacent shelves.

As the company continues to expand its retail presence, product development is at the forefront while containing the two latest blends available chipotle and All bagels. From flea markets to national distribution, Dan-O’s Seasoning continues to tell its underdog story through growth and product education.

About Dan-O’s Seasoning

Spices by Dan-O was founded in 2017 by Louisville, Kentucky indigenous Daniel Oliver. Our mission is to change the world, table after table, by providing the best all-natural, sugar-free, low-sodium spice products on the market. Our goal is to bring you real flavors so you can choose healthier foods without ever sacrificing taste. Dan-O’s All Purpose Seasoning Blends are available at over 8,000 retailers nationwide including Kroger, Walmart, Food City, Rouses, Hy-vee, Dollar Tree and more. In addition, all products are available online through Amazon or on our website at To learn more, follow Dan-O’s Seasoning tick tock, Instagram, Twitter, Facebookand Pinterest.

Press Inquiries:
Sarah Lambley
JMG Public Relations
[email protected]

SOURCE Dan-O’s Spice


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